2015
WISE Score
Subscribers
The queen of the 2020 TikTok boom brings her high-gloss, low-stakes influencer life to long-form YouTube vlogs.
Charli D’Amelio’s YouTube channel is the digital equivalent of a glossy teen magazine from the 90s—mostly harmless, totally aspirational, and deeply obsessed with 'the look.' It’s not going to rot their brain, but it’s not going to build it either.
If your kid is obsessed with the D’Amelio brand, this is the 'safe' home base compared to the wild west of TikTok. Just be ready for the inevitable requests for whatever skincare brand she’s currently hawking.
Best for ages 10 and up. Younger kids won't get the 'influencer' context, and the focus on makeup and lifestyle is squarely aimed at the tween/teen demographic.
The content is generally clean and often features her family, but it revolves entirely around the high-gloss, high-consumption lifestyle of a mega-influencer.
It's mostly 'Get Ready With Me' videos and vlogs. While she started as a dancer, the YouTube content is more about documenting a life than creating something new.
The videos themselves are safe from a 'shocks and scares' perspective, but YouTube's comment sections and the platform's algorithm are always a variable. The biggest risk here is the quiet impact on self-image.
Beyond a surface-level look at the 'business' of social media, there isn't much here to build a kid's brain. It's digital candy.
Get a personalized guide on any topic
