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What's Inside? – WISE Score & Parent Review | Screenwise

What's Inside? cover art

What's Inside?

YouTube2008What's, inside

WISE

84%

WISE Score

6.9M

Subscribers

A father-son duo saws through everything from bowling balls to rattlesnake tails to answer the questions your kid is already asking.

What's Inside?

What's Inside?

YouTube

2008, What's, inside

WISE

84%

WISE Score

6.9M

Subscribers

A father-son duo saws through everything from bowling balls to rattlesnake tails to answer the questions your kid is already asking.

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6.9M

Screenwise Verdict

What's Inside? is the gold standard for 'safe' YouTube. It’s one of the few channels that actually delivers on the promise of being family-friendly without being mind-numbingly boring or aggressively loud. It started as a 2nd-grade science project and it still feels like one, just with a much bigger budget.

While the later videos lean harder into travel and brand deals, the core hook—cutting things in half—remains a great way to talk about how the world is put together. It's the rare channel you can put on the big screen and actually enjoy watching alongside your kid.

Age Fit

Perfect for anyone from 5 to 95. Preschoolers love the 'big reveal' of the internal parts, while older kids and adults will appreciate the mechanical complexity and the 'how-it's-made' aspect.

WISE Breakdown

Wholesome

88

The core of the channel is a father-son relationship built on shared curiosity and a 2nd-grade school project. It models positive family interaction and genuine interest in the world without the toxic 'prank' or 'challenge' culture often found on YouTube.

Imaginative

82

It encourages kids to look at mundane objects—sports balls, electronics, toys—and wonder about their internal mechanics. It’s a literal 'deconstruction' of the world that sparks STEM-adjacent thinking.

Safe

85

The content itself is extremely clean. While they use saws and knives, it's always under adult supervision. The primary safety risk is the platform (YouTube) rather than the creators, though parents should be aware of increasing sponsored content.

Enriching

80

It’s high-quality 'edutainment.' While not a formal science curriculum, it provides visual answers to mechanical and biological questions that are hard to find elsewhere.

Parent Info

✓

Why It Might Be Great

STEM curiosity is the engine here, turning simple 'what if' questions into visual anatomy lessons for objects.
Positive father-son modeling shows Dan and Lincoln working together, problem-solving, and sharing genuine excitement.
High-quality production means you actually see the details of the internal components rather than just a messy smash-fest.
Satisfies the 'destruction' urge in a controlled, educational way that might keep your kid from taking a screwdriver to your toaster.

⚠

What to Watch For

Sponsored content is frequent in newer videos, with brands like Nike or Amazon integrated into the 'exploration.'
The 'Don't Try This at Home' factor is real; they use power saws and sharp tools that look very fun to an unsupervised 8-year-old.
Consumerism can occasionally take the lead, especially when they are cutting open expensive tech or high-end sneakers.

Conversation Starters

"How did you think that object worked before they cut it open? Did the inside surprise you?"
"Why do you think the manufacturers put those specific parts inside?"
"If you could see the inside of any one thing in this room, what would it be?"
"Did that video feel like a science project or a commercial? How can you tell the difference?"

Deep Dive

From Science Project to Global Brand

The story of What's Inside? is actually pretty cool for parents to know. It wasn't a manufactured influencer play; it started because Lincoln had a school project about sports balls. He and his dad, Dan, decided to cut them open and film it. That authenticity is why it works. You're watching a dad support his kid's curiosity, which is a much better vibe than the typical 'YouTube parent' energy.

The 'YouTube' Problem

Even though the content is great, it's still hosted on YouTube. This means the algorithm is always trying to push your kid toward the next high-energy, low-substance video. What's Inside? is a great 'anchor' channel—something you deliberately search for and watch—but it’s best treated as a specific destination rather than a gateway to the 'Up Next' sidebar.

STEM without the Lecture

If you have a kid who is constantly asking 'why' or 'how,' this is your secret weapon. It covers everything from the internal anatomy of a rattlesnake's tail (spoiler: it's hollow) to the layers of a Tesla battery. It makes the physical world feel less like a 'black box' and more like something that can be understood and explored. Just be prepared for the inevitable 'Can we cut my soccer ball in half?' conversation afterward.

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YouTube Channel

What's Inside?

What's Inside?

6.9M

Subscribers

1304.2M

Views

332

Videos

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