Is Jack Payne's content safe for a 7-year-old?

Language-wise, yes. He stays clean and focuses on sports and challenges. The only real 'danger' is your child trying to do a backflip off the couch because Jack made it look easy.

Does he do his own stunts?

Yes, Jack is a trained gymnast and cheerleader. His skills are legit, which is why he can pull off stunts that would be hospital-trips for most people.

What is the 'Shark' thing about?

It's just his branding/nickname ('Shark Studios'). It doesn't have any deeper or darker meaning beyond being a catchy logo for his merch and channel.

Are the 'Winner Names Our Kid' videos real?

It's classic YouTube clickbait. While he does feature his family and partner, the high-stakes titles are usually exaggerated to get clicks. Don't expect a baby to actually be named 'Backflip'.

Jack Payne – WISE Score & Parent Review | Screenwise

Jack Payne

Name: Screenwise
Author: Screenwise

YouTube2015

70%

WISE Score

12.1M

Subscribers

Backflips, gymnastics challenges, and high-energy influencer antics that make your kid want to turn the living room into a trampoline park.

Jack Payne

YouTube

2015

70%

WISE Score

12.1M

Subscribers

Backflips, gymnastics challenges, and high-energy influencer antics that make your kid want to turn the living room into a trampoline park.

Jump to

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12.1M

Screenwise Verdict

Jack Payne is the 'Shark' of the flipping world, and honestly, as far as YouTube influencers go, you could do a lot worse. It’s mostly wholesome athletic feats mixed with the standard 'Who can do X better?' challenge videos that dominate the platform. It’s high-energy, it’s loud, and it’s definitely designed to keep a middle-schooler’s attention for twenty minutes straight.

While the content is clean, the primary concern is the physical safety of your furniture (and your kid's neck). Jack makes incredibly difficult gymnastics look easy, which is a recipe for backyard disaster if your kid doesn't have the training to back up the ambition. If they're into it, use it as a bridge to get them into a real gymnastics or parkour class.

Age Fit

Best for kids aged 7 to 14. Younger kids might try to imitate the dangerous stunts, while older teens might find the high-energy 'influencer' persona a bit too 'mid.'

WISE Breakdown

Wholesome

Jack's vibe is generally positive and focused on athletic skill, though it occasionally leans into the loud, chaotic energy typical of high-subscriber YouTube channels.

Imaginative

While the gymnastics stunts are impressive, the content follows standard YouTube challenge templates rather than sparking original creative thought.

Safe

Content is largely clean and free of mature themes, but the physical stunts present a 'don't try this at home' risk for younger, impressionable viewers.

Enriching

Promotes physical fitness and the value of practice in gymnastics, though it's often buried under influencer-style consumerism and rankings.

Parent Info

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Why It Might Be Great

Impressive athleticism that showcases real skill and the results of years of gymnastics training.
Clean language and a generally upbeat, 'can-do' attitude that avoids the toxicity found in other corners of YouTube.
Skill-based challenges often feature other talented athletes, highlighting a community of fitness and sport.
High production value makes the stunts easy to follow and visually engaging for kids with short attention spans.

⚠

What to Watch For

The 'don't try this at home' factor is huge here; kids will absolutely want to mimic his flips on the grass or the sofa.
Clickbait titles like "Winner Names Our Kid" are designed to drive views and can be annoying or misleading for younger kids who take them literally.
Heavy influencer lifestyle tropes, including constant self-promotion and 'ranking' videos that lean into consumerism.
The YouTube algorithm will quickly push viewers toward more intense or less moderated stunt channels once they start watching Jack.

Conversation Starters

"How many hours of practice do you think it took for him to learn that specific flip?"
"Why do you think he uses such 'shocking' titles for his videos?"
"What's the difference between doing a flip in a gym with mats and doing one on the street?"
"Do you think these challenges are actually real or just edited to look that way?"

Deep Dive

From Flipping to Influencing

Jack Payne started as a guy who was just really good at backflips, but by 2026, he’s a full-blown YouTube institution. His channel is a case study in how to stay relevant on the platform: take a genuine skill (gymnastics) and wrap it in the neon-colored packaging of 'challenges' and 'rankings.'

For parents, the appeal is that Jack isn't a 'bad influence' in the traditional sense. He’s not swearing, he’s not being cruel, and he’s not pushing questionable products every five seconds. Instead, he’s pushing the idea that being incredibly fit and capable is cool. That’s a win.

However, the 'influencer' of it all can be grating. The videos are edited for maximum retention, meaning there's never a quiet moment. It's constant music, fast cuts, and exaggerated reactions. If your kid is prone to 'YouTube brain'—that glazed-over look after an hour of high-stimulation content—Jack Payne is definitely a contributor.

The Imitation Game

The real talk here is about safety. Jack often performs stunts in non-gym settings: theme parks, streets, or backyards. He has the muscle memory of a pro, but your kid doesn't. There’s a specific brand of 'YouTube physics' where everything looks safe because the person on screen is a professional. It’s worth having a blunt conversation about the difference between a YouTube video and reality before they try a 'Game of Copycat' in the driveway.